The cover always has bare-chested muscular American male models and personal trainers like Tom Cortesi, Scott King, Jack Guy, Jim Buol, Gregg Avedon, Russell Brown, Owen McKibbin, Rick Dietz, Timothy Adams, Bradly Tomberlin and Rick Arango. In 2002, the UK edition started what became a yearly competition to find a reader with a body fit to front the magazine in the hopes that the image of a British "normal guy" would spur other readers to obtain the 'look' and remind them that this kind of physique is obtainable.
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When you’re considering going on a low-carb diet or simply reducing carbohydrates, full meals are a little easier to plan — eating all the meat and veggies is always a good option! But it’s nice to chow down on something a little lighter than a steak or full keto chicken meal when it’s snack time. Unfortunately, the traditional snacks you’d reach for don’t normally fall into the category of low-carb snacks.